MIXED MEDIA MODELLING IN REAL TIME.
Unlock true media agility with real-time media mix modules that incorporate all online, offline spending, trade, and commerce media networks with weekly actionable insights.
Podium MMM is your guide to faster, more predictable growth.
- Simple, fast, and secure data onboarding
- Model iROAS, CPA, and revenue for every channel
- Powerful and intuitive insights
- Determine the best media mix to scale budgets
Secure, Simple Integrations
Get all your MMM data, through API or CSV. A low lift path to access your insights in days – not months.
Media Mix Modeling for Retail Media Powered by AI
Connect Data Integrations
Plug in your revenue and cost data with our easy-to-use tools.
Evaluate
Performance
Incrementally and econometric lift modeling for online and offline spends.
Run Automated
MMM
Monitor diminishing returns and marginal costs to uncover highest ROI channels.
Allocate an Optimal Budget
Dial up or dial down channel spends based on AI-powered insights.
The MMM helped us model the incremental lift from out-of-home that was previously unattributed, allowing us to understand the impact of our campaigns and plan how we should spend our marketing dollars moving forward.
Simon Mills
Growth Lead,
NorthOne
